Trade Marketing Export Internship (M/F)
Il Gruppo Oberalp è un business a gestione familiare - un marchio che crea prodotti tecnici pensati per l'ambiente montano di alta qualità. Abbiamo 6 marchi di proprietà: Salewa, Dynafit, Pomoca, Wild Country, Evolv e LaMunt. Come rivenditori esclusivi di altri marchi attivi nel settore sportivo, offriamo il nostro intero know-how per quanto riguarda la comunicazione, la vendita e la costruzione della propria immagine. Siamo un gruppo con piú di 1000 impiegati dislocati in 11 Paesi - un gruppo di avventurieri, sognatori e montanari che pensano sempre alla prossima vetta da raggiungere.
Trade marketing refers to all marketing activities aimed at supporting distribution partners to increase sales in their market. A strong focus is set on actions supporting a good and consistent brand presentation at all sales touchpoints, both offline (such as shop windows, focus points, branded area & merchandising) and online (creation of brand pages, online campaigns, etc.).
We are looking for a intern for our Trade Marketing Export for at least 6 months. With this internship, you will get a 360° overview on the strategic planning, development, implementation, monitoring and revision of all online and offline marketing activities for the brand Salewa and Dynafit. You work closely with our partners and the Marketing Teams in the different countries and help to guarantee the alignment of the Brand's concepts and projects.
Tasks and responsibilities
- Support in the development of online & offline content, media plan & PR calendar to ensure consistent brand message across different channels
- Help to coordinate the implementation of defined communication tools and contents
- Support in trade marketing implementation
- Help to organize events and manage multiple athletes
- Support in managing multiple internal and external stakeholders
- Assist in managing international partners
- Work on multiple projects at the same time
Profile
- University student or degree in Economics or a similar field
- First experience in the marketing sector is a plus
- Excellent Italian skills, very good English skills, German is a plus
- Passionate about mountains
- Good time management skills
- Hands on mentality
- Ability to work independently, quickly and efficiently
- Good understanding of different cultures & ability to work with international partners
Workplace: Bolzano, IT
Se sei interessato/a a lavorare in un ambiente stimolante, internazionale e dinamico, allora candidati ora!