Commercial Manager Climbing Gyms & Wild Country (M/F)
The Oberalp Group is a management driven family business - a house of brands that creates high quality technical mountaineering products. We have 6 own brands Salewa, Dynafit, Pomoca, Wild Country, Evolv and LaMunt. As an exclusive partner of other brands in the sports sector we offer our entire know how in communication, sales and image building.
We are a team of more than 1000 employees in 11 countries worldwide – a group of adventurers and dreamers, mountaineers, looking for their next peak.
Wild Country is a heritage climbing brand within the Oberalp Group, with deep roots in the global climbing community. We design innovative climbing gear and deliver authentic brand experiences. At the same time, we are building a fast-growing Climbing Gym Business Unit, bringing our brands and services to the heart of the indoor climbing scene.
To support our expansion, we are looking for a Commercial Manager who will take the lead in the commercial development of Wild Country and our Climbing Gym Business.
Tasks & responisibilities
Brand Commercial Strategy
- Drive omni-channel growth for Wild Country through new and existing distribution
- Align marketing, product, and sales execution with commercial goals
- Attend trade shows, key account meetings, and regional activations to gather market insights and build brand presence
Climbing Gym Business Development
- Identify and execute partnerships with key climbing gyms across priority markets
- Create commercial opportunities with gyms to increase brand visibility and revenue
- Be the internal ambassador for the climbing gym business within the Oberalp organization
Sales & Market Growth
- Implement brand distribution strategies across all channels to exceed market share targets
- Analyze sell-in and sell-out data and competitor insights to refine growth strategies
- Collaborate with internal teams to create and deliver effective selling strategies
Marketing Execution & Reserarch
- Act as the point of contact for trade marketing teams & ensure consistent use of marketing assets across all communications
- Use market expertise and deep climbing knowledge to identify trends and consumer preferences
- Conduct qualitative and quantitative research to support commercial and product strategy decisions
Profile
- Bachelor’s degree in Business, Marketing, Product Development, or a related field; Master’s degree is a plus
- Proven experience in a commercial role in the outdoor or climbing gym industry
- Strong understanding of climbing culture & well-connected in the gym and outdoor market
- Excellent negotiation, relationship-building, and communication skills
- Strategic thinker with strong analytical and problem-solving skills
- Creative mindset and the ability to work in a dynamic, fast-paced environment
- High availability to travel frequently
Are you ready to take Wild Country and our Climbing Gym Business to the next level?
Join our passionate team and become part of a team where climbing isn't just business – it's a way of life.
Apply now! We’re looking forward to hearing from you.